A presentation board is a standard way for designers like us to show clients our vision for a space. In addition to many years of experience, there is a tremendous amount of thought and creativity that goes into creating a conceptual plan for a home. The board may look like just a collage of pretty colors and ideas, but it’s actually a science and skill to be able to learn how to appeal to the target buyer. From a young professional, to a first time buyer, to a family, to an empty nester, each buyer is going to be looking for something different and it’s our job to know what that is!
Once we know our demographic, we start by developing a color scheme. We’re able to draw inspiration from all over the place but magazines and mail order catalogs such as West Elm, Restoration Hardware and Crate & Barrel are excellent sources. They have new pieces always being introduced and they won’t hesitate to drop items that aren’t selling. This gives us a good idea of what’s “in,” and what people are responding to, as well as trends in the marketplace. Fabric manufacturers are also helpful in determining trends and getting new ideas. From color schemes to patterns, if we’re seeing something being used by a variety of manufacturers, it definitely catches our eye.
Here are some photos we snapped of four presentation boards, each for a different plan in the Roundtree housing development. You’ll see things like fabric swatches, wood and tile samples and photos that
will eventually come to life in the model!